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 jamiebambernews
 zegeekgirl | |
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Hi everyone - first off, something guaranteed to put a smile on your faces: Jamie being reliably gorgeous and charming. Sitting in some random TV Guide employee's cubicle. LIKE A BOSS. ;) Second - FINALLY! We have UK airdate news for Monday Mornings! According to TVWise, it's been announced that FOX (formerly FX UK) has picked up the British broadcast rights to the show with a target ETA of this summer. FOX is home to TNT shows Falling Skies and Leverage (which is still airing its final season there), as well as The Walking Dead, Louie and several others. So, good news for our UK peeps and potentially good news for everyone regarding the future of the show. BTW, about the last couple of days' ratings quarterbacking: this Los Angeles Times article that hit today is VERY interesting with regard to TNT's current and future outlook. First of all, the quotes from the exec seem to indicate that they are aware of a larger issue with selling their programming as best they can. ( asta77 and I have been privately discussing this a bit, be happy to expand in the comments if you want ;) Here's a starter: That TV Guide clip above with Jamie is so appealing, why was it not released before the show premiered? Why were the cast not booked on more talk shows? Discuss.) Anyway, the overriding theme is that TNT's push is for yet MORE original programming, which would make it seem very odd to contemplate that MM won't at least get to air out a full season. What do they have to replace it with at the moment besides Castle reruns? Not original. EDIT: Oh, one more thing dramaturgca reminded me of: The Monday Mornings pilot is currently FREE on iTunes to download, even if you didn't buy the season pass. Even if you watched live or DVR it, if you use iTunes... download it. Why not? Those Live+7 numbers will only go up if you do ;) Tags: interview: monday mornings, tv: monday mornings, video: interview
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Well, final cut of the pilot aside- it is as they delivered it - there are definitely things they could have done. I don't watch TNT often really but when I tuned in to see if ads were running I saw a LOT of the same ads over and over. And interestingly, they ran a Sarayu/Sydney-centric ad a lot, much lighter in tone than the other ads. Why exactly didn't they run an ad focused on each of the principals? They wouldn't all necessarily have to be lighter, but they might keep things interesting and engage more viewers, maybe? Bring the personalities to the fore; the poster campaign did this but broadcast didn't.
As noted above, not busting their ass to book the cast on more talk shows prior to the premiere is kind of unforgivable; Asta pointed out something, too, Conan is on TBS. He's in their corporate family! Gupta did Conan on 1/30, couldn't they have fit at least one cast member in too? What about Leno or Kimmel? Or Dave if someone was in NY at the time?
Also as noted in an earlier post, Dallas really seems to not have pulled the lead in they were banking on; its ratings took a nose-dive, too. There is a lot of discussion going on because of Do No Harm and MM both pulling in low numbers that medical shows are passe, but I don't think it is as simple as that; Smash just pulled in a really shitty overnight, too, particularly in 18-24 which by old-school rules is a disaster for a show like that, plus it is on a major network. How much are ALL of these shows pulling in on DVR and other outlets, though? People are still tweeting about just having watched MM today.
Plus, one could get the impression TNT got caught with their pants down (why, I have no idea... they should have accounted for this) thinking they would get the same numbers they get for new programming in winter that they do in summer. If MM premiered on Monday at 10pm in, say, August, it would not have had brand new episodes of Castle and H50 (both shows with extremely loyal audiences) to fend off in that time slot. This goes back to bending over backward and forking out the bucks to secure as much press in advance as possible. It's a whole other ball game.
Edited at 2013-02-07 05:29 am (UTC)
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Sorry for just dropping by with random comment when I'm not really a member here, but I've been following a lot of the commentary about Monday Mornings since it was aired, and finding it interesting. I'm a big Mary McD fan, and have been very involved in a lot of the fan stuff that has been going on around Major Crimes, and so much of what you are saying about how TNT handled MM is very familiar to those of us who went through it with MC last summer/fall. Lack of promotion, particularly - to the point that even people who were longtime regular viewers of The Closer were unaware that a spin-off was happening. Almost no interviews, and the ones that they were booked on were terrible, tiny little outlets. Failure to even promote the show internally, let alone externally.
We were much, much luckier in terms of viewing figures, for a few reasons, but a lot of the basic problems are the same, and we actually were really quite concerned about whether MC would even get a renewal, as it took so long for TNT to get around to it, despite the show doing so well. They kept forgetting it existed! They don't, at all, seem to have a handle on how to deal with their shows. We actually ended up creating a social media campaign for the show just to get the network to take some notice.
So, it really does seem in part, at least, to be a network issue, and sadly our BSG peeps are having to struggle with that. I hope it improves. I hope that the viewing figures for MM go up a bit in the coming weeks, and that TNT are willing to give it a chance to grow, because Jamie deserves that.
Just wanted to say that we Major Crimes people get it and commiserate, really! And I, personally, am rooting for Jamie to come over to our MC side of the pool for a guest spot sometime ;)
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What a lovely surprise to wake up to, and you can stop by here with a comment any old time you want, especially one as crucial to hear as this one! Thank you for saying so, hon. {{{}}} (Full disclosure, everyone astreamofstars is a buddy of mine, although I swear I didn't put her up to commenting. I hadn't even spoken to her about the show yet, I was waiting to have a gab fest w/ her about it when we see each other in a couple of weeks! :) ) Yes, as you say for a lot of reasons it was different for MC, notably because of the time of year they debuted it and the lead in although as you noted, publicity was so poor that awareness was bad even with Closer viewers. *sigh* It is just so terribly frustrating. I hope that the viewing figures for MM go up a bit in the coming weeks, and that TNT are willing to give it a chance to grow, because Jamie deserves thatTHIS. A thousand times over. Edited at 2013-02-08 02:32 pm (UTC)
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Previously on...
