'The Smoke' Not Returning for a Second Series - Jamie Bamber News
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'The Smoke' Not Returning for a Second Series
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zegeekgirl From: zegeekgirl Date: April 29th, 2014 04:10 am (UTC) (Link Me)
I get the feeling that perhaps it isn't having the effect it should in the UK, at least not yet. Which is a dreadful shame as it's clear that a lot of people are still catching up with The Smoke; people were tweeting about it TODAY, even. If justifying the budget of the show with ad revenue was indeed as big an issue as we suspect it was, then DVR figures may not help as most of those people are FFwding the ads. (Here's where I go back to "then scale back the budget!" ;) )

To be honest, though, I'm perpetually confused as to how much difference +3 and +7 is making nowadays even here, and I feel like it's a complete case by case basis. There was that big article EW posted online about how Orphan Black's DVR numbers are massive, yet just after the S2 premiere Jordan Gavaris was tweeting pleading with people to watch the show live. So, which is it? (I really wish the networks would be fucking sensible and take into account basic human behavior. Case in point, Orphan Black: Your show airs on a Saturday night. A LOT of people go out on Saturday nights, it makes total sense that you'd have higher than usual DVR numbers!)
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